Duckduckgo, the privacy-focused search engine, is engaged on a desktop browser, the company launched Tuesday. The browser is at current in closed beta on macOS, primarily based on The Vergewith no official launch date launched.
DuckDuckGo’s browser might have “robust privateness security that works by default, all through search, looking, e-mail, and additional,” primarily based on the announcement. It’s going to moreover ship the “Fire” button, which erases all looking historic previous, saved information and tabs, from the mobile app to the desktop.
Why we care
DuckDuckGo now averages higher than 100 million searches per day and is basically essentially the most downloaded looking app on Android in plenty of markets. Clearly, there’s an viewers for privacy-centric search and software program program and bringing a most popular app from the mobile setting over to desktop might help to increase DuckDuckGo’s market share, which it says accounts for 9% of People (information from Statista says that decide is nearer to 2.5%).
In addition to, introducing one different browser totally different to Chrome might shrink the patron base that’s ready to be centered by means of Google’s FLoC know-how (Chrome is the one browser that helps FLoC).
Further about DuckDuckGo
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Regarding the creator
George Nguyen is the Director of web site positioning Editorial at Wix, the place he manages the Wix web site positioning Finding out Hub. His career is focused on disseminating best practices and reducing misinformation in search. George beforehand served as an editor for Search Engine Land, defending pure and paid search.
